Principles I live by that might help you grow.
Turn 7’s into 9’s
People buy $99 and $97 at the same rate. They buy $999 & $997 at the same rate. Etc. So change your 7s to 9s and make more money for the same work. (Same goes for adding .99 to your .00s.).
Solve for compounding
As soon as you learn how to market and sell, you can become a millionaire, even a decamillionaire. But to become a centimillionaire and beyond, you need something else. You need to have all that work marketing and selling stick. Two ways to do this: Make something people never stop buying. Build a network of people who never stop selling.
391% Sales Increase with One Change
Call leads within 60 sec of them opting in. Harvard Business Review published a study that demonstrated an AVERAGE of 391% increase in sales. That means you can do nothing else besides call your leads faster, and you could unlock a 4x in your business.
50% Conversion Rate Boost
Run every script you write. Every webinar. Every email…through a reading level calculator. It’ll tell you a grade. Then, keep correcting it until it’s below 3rd grade. I use Hemingway App.
Give away better stuff to better people
Most businesses could see *instant* 2-3x increases in lead flow by simply giving away something with real cost for free.
WHAT WHO WHEN
This is a framework I use to get stuff done way faster with teams.
Every idea we go through to solve a problem, if we decide it's a priority (WHAT)
I say…”Great…WHO is gonna own it?” Then, I say, “Great…how many hours will that take to do? (not: what day can you get it done by). Then I say, “Great. Then let’s have that done by X hours from now (WHEN)
BAMFAM
I got this from my friend Sharran Srivatsaa (President of $REAX). It stands for Book-A-Meeting-From-A-Meeting. Every time you are on with a prospect, pull up the calendar and get them to commit to the next meeting time. Dont “circle up offline.” You’re both there. Book it now.
My biggest split test win
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